Sezai Kaya

Strategy Execution

A good strategy is nothing without the right implementation. Nearly half of all strategy initiatives fail to meet expectations. Most often poor execution is the...
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The Millennial Consumers

We believe that the best way to acquire and serve millennial customers is through a human-centered approach, focusing not on selling products but on helping...
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Distressed Retailers

The most important element of a successful turnaround is the development of a truly feasible plan from the start. If there’s a prospect of achieving...
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Business Climate in China

Although there are challenges ahead, there is considerable cause for optimism. By adjusting their business and operating models to China’s new reality, international companies will...
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Global Marketing

How to achieve success in export markets. Going global is a commitment – not something you work at one day and forget about the next. Avoid...
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Understanding ASEAN Consumer

Taken together, the 10 member countries of the Association of Southeast Asian Nations (ASEAN) represent a large, diverse and rapidly growing consumer and retail market....
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